OOh media launches full-screen large-format digital site in Claremont Quartier, Perth’s upscale shopping destination

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oOh!media continues to expand its large-format digital network in Western Australia, launching a dynamic full-screen broadcast display in Claremont Quarter, a high-end retail and lifestyle destination in one of the suburbs Perth’s most exclusive.

Located west of Perth’s CBD, Claremont Quarter is a prestigious luxury-focused retail environment featuring over 120 high-end retailers and boutique brands providing advertisers with access to an affluent and professional audience.

oh! entered into a long-term partnership with Claremont Quarter in 2021, the first time the center has partnered with an out-of-home media company.

Nine new high-end digital screens were installed, including the fully animated large-format digital portrait screen, the latest investment from oOh! that will deliver contextually relevant content and connect audiences to advertisers in a high-traffic retail destination.

Claremont Quarter further consolidates oOh! in and around Perth, which also includes Lakeside Joondalup Shopping City; Ocean Keys Mall; Karrinyup shopping center; Raine Square; DFO Perth; Morley Gallery; Ellenbrook Central; Rockingham Center and Mandurah Forum.

oh! Retail is Australia’s largest shopping center advertising network with multiple formats in over 500 shopping centers reaching 12 million unique customers each month.

Cathy O’Connor, CEO, oOh! said: “As we continue to invest in scaling our digital network, this new premium asset in the Claremont Quarter complements the broadcast coverage of our fully-animated large-format screens across Perth and further solidifies our dominance of the retail business in Western Australia.”

Mark Treasure, WA Sales Manager, oOh!media added: “This new full-motion screen complements our existing nine digital screens at Claremont Quarter to give advertisers and brands the ability to connect with high-income customers in a Plus, the data and insights capabilities we offer with Better Ways to Buy, which connects 500 buyer segments to each of our locations, helps oOh! »

Disclaimer

oOh!media Ltd. published this content on August 15, 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unmodified, on August 15, 2022 07:52:04 UTC.

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